Westbrook Environmental Improvement Corporation (WEIC) funded a survey to measure people’s attitudes about the City as the foundation for an aggressive television based branding/marketing campaign. The campaign is intended to enhance the city’s image and bring people’s attention to our extraordinary attributes.
We intend to highlight:
Major events like the Tough Mudder
Our trail systems
Performing Arts Center
major employers and local businesses that make the City a special place to live, work, and play.